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    Categories: Giveaways

Help Break a Guinness World Record and Win a Famous Footwear Gift Card

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Just in time for the holiday season, Famous Footwear has launched its Voices of Victory campaign.  The campaign allows for people to create a free singing holiday greeting card to share with friends and family.  Participants will also add their names to Famous Footwear’s large greeting card to try to break the Guinness World Record for the most contributions to a greeting card!  If the record is broken, Famous Footwear will donate $10,000 to the March of Dimes.

Famous Footwear created the Voices of Victory campaign to help bring families and communities together during the season of giving. Sending out greeting cards is a favorite family pastime and this is a quick, easy and free way to do so! And, at the same time, help us give back to the March of Dimes.

For details on how to send your singing holiday greeting card, visit Facebook.com/FamousFootwear and click on the Voices of Victory tab. You can create as many singing cards as you’d like, but your greeting will only be added to the Guinness World Record list once.  Want to spread the word on Twitter?  Use the hashtag #myvictory!

Here is how it works:

  • Like our Facebook page
  • Click on the Voices of Victory tab
  • Create avatar type characters – pick outfits, hair, accessories and shoes
  • Choose your song and scene
  • Then share with everyone you know!

In addition to sending the card, participants will also receive a coupon for joining in on the fun and the chance to win a $100 gift card that Famous Footwear will give away each week.  For the official rules, read here.

FTC Publishes Final Guides Governing Endorsements, Testimonials
Changes Affect Testimonial Advertisements, Bloggers, Celebrity Endorsements
“The revised Guides also add new examples to illustrate the long standing principle that “material connections” (sometimes payments or free products) between advertisers and endorsers – connections that consumers would not expect – must be disclosed. These examples address what constitutes an endorsement when the message is conveyed by bloggers or other “word-of-mouth” marketers. The revised Guides specify that while decisions will be reached on a case-by-case basis, the post of a blogger who receives cash or in-kind payment to review a product is considered an endorsement. Thus, bloggers who make an endorsement must disclose the material connections they share with the seller of the product or service. Likewise, if a company refers in an advertisement to the findings of a research organization that conducted research sponsored by the company, the advertisement must disclose the connection between the advertiser and the research organization. And a paid endorsement – like any other advertisement – is deceptive if it makes false or misleading claims.”
Read the full guidelines here.

Melissa @ Mommy Living the Life of Riley: I'm a former 7th grade Science teacher turned stay-at-home mom that lives in Houston, Texas. I am married to my college sweetheart and have a beautiful daughter named Riley, that definitely keeps me on my toes! I am also involved in starting a small business which would both manufacture and sell an invention that I've patented, called Toothpaste 2 Go. I love interacting with my readers and hope to learn as much about you as you learn about me!

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